I was recently commissioned by Homecoming Network to create the identity for The Drink Cart Show, a new golf and culture video podcast hosted by my friends Paul Rivera, Justin Leonard, and Oronde Garrett.
The goal was to create a logo with personality for the show and structure to grow into a brand. The primary logo combines custom typography with a caricature illustration of the hosts designed to work across podcast platforms, social media, and YouTube.
The playful wordmark will go on hats, tees, golf balls, and other merch for the show.